Building a color palette for a professional website should not feel like guesswork. Yet most designers and developers still eyeball their way through color selection, ending up with palettes that lack contrast, harmony, or a clear system behind them.
PaletteRx was built to fix that. It is a guided, step-by-step color palette builder that does not just help you pick colors. It helps you build a complete, accessible, export-ready color system.
The Problem with Traditional Color Tools
Most color tools give you a wheel, some sliders, and a "good luck." They do not tell you if your blue has enough contrast against your background. They do not tell you which color should be your primary CTA and which should be a supporting accent. And when you are done, you are left manually typing hex codes into your page builder one by one.
The Five-Step Workflow
Step 1: Build Palette. Add colors by typing hex codes, using the eyedropper, or pasting a website URL to extract its color scheme automatically. PaletteRx's intelligent clustering algorithm finds the core colors from dozens of raw values.
Step 2: Color Balance. Run a balance scan to check temperature range, saturation diversity, and lightness spread. PaletteRx flags colors that are too similar and suggests improvements.
Step 3: WCAG Compliance. Every color pair is tested against WCAG AA (4.5:1) and AAA (7:1) contrast standards. See instantly which combinations are accessible.
Step 4: Assign Roles. Give each color a semantic purpose: Primary, Supporting, Light Base, or Dark Base. Preview your palette applied to real page layouts.
Step 5: Export. Export to CSS Variables, Bricks Builder, Automatic.css, Advanced Themer, WordPress theme.json, Gutenberg PHP, Elementor, Tailwind CSS, or generic JSON.
Who Is PaletteRx For?
PaletteRx is built for WordPress designers and developers who care about accessibility, efficiency, and having a system behind their design decisions. Whether you are building with Bricks, Oxygen, Elementor, or a block theme, PaletteRx gets your colors from concept to production faster.